Accelerating growth, increasing impact
Botte Secrète helps B2B businesses move faster and fairer. The agency intervenes where strategy and execution must align to produce concrete results.
Commercial growth
We intervene when your company needs to better structure its acquisition and commercial development. This can involve a rethinking of positioning, a more sophisticated go-to-market strategy, or the redesign of a buying journey that has become too complex.
Communication
We help your business refine its brand platform, set a consistent editorial line, create useful content, and design campaigns that advance an idea. Intended as much for your customers as for your teams, this is often where the impact is most visible.
Botte Secrète intervenes where the company needs to better structure its commercial development and growth.
This can involve a rethinking of positioning, a more sophisticated go-to-market strategy, or the redesign of a buying journey that has become too complex.
It is often necessary to rethink acquisition channels, activate the right digital tools, or integrate a CRM that really supports teams.
And when performance becomes a central subject, the agency designs and manages acquisition campaigns or devices with clear objectives and useful metrics.
- Positioning
- Go-To-Market
- Acquisition plan
- Buying journey
- Digital marketing
- Performance campaigns
- Marketing automation
- CRM
- Activation of sales forces (sales representatives, distributors, subsidiaries)
- Account-Based Marketing
Botte Secrète helps businesses refine their brand platform, set a consistent editorial line, create useful content, and design campaigns that advance an idea.
The agency intervenes as much on visibility issues as on alignment issues.
This work is aimed at customers as well as internal teams. This is often where the impact is most visible.
- Brand platform
- Positioning & branding
- Editorial line
- Visibility & reputation
- Brand activation
- Art direction & creation
- Communication campaigns
- Content
Secteurs d'expertise
Au travers de nos missions, nous choisissons les meilleures outils pour répondre réellement à vos enjeux de croissance.
Stratégie & structuration
- Positionnement & promesse
- Parcours d’achat
- Stratégie go-to-market
- Plan marketing B2B
- Roadmap priorisée
Branding & communication
- Ligne éditoriale & messages clés
- Ton de voix & identité verbale
- Pitchs (corporate, commercial, RH)
- Kits de communication & déclinaisons créatives
Contenus & activation
- Articles, posts, scripts, newsletters
- Livres blancs, études de cas, assets commerciaux
- Séquences email & tunnels de conversion
- Outils d’aide à la vente
Acquisition & Performance
- Campagnes marketing (brief, contenus, reporting)
- CRM & marketing automation
- Dashboards & scénarios de conversion
Workshops & formats immersifs
- Workshops ciblés (positionnement, offre, parcours client…)
- Supports & restitutions d’ateliers
- Grilles de décision & feuilles de route collaboratives
Heading
Expertises
Botte Secrète combine 3 types de profil
Stratégie & Parcours
Identifier les points de friction, redéfinir les priorités, structurer une feuille de route claire.
Contenu, Création & Expérience
Éditorial, design, narration, ton de voix : tout ce qui fait qu’un message est compris, incarné, mémorisé.
Digital & Performance
CRM, automation, analytics, campagnes digitales : les outils sont au service de la stratégie, jamais l’inverse.
