A pioneer B2B marketing team, obsessed with efficiency.

From acquisition to communication, we are bringing out the right levers and transforming marketing into a growth accelerator.

How to help you
Discover the B2Bible

Two levers, the same requirement

We work on two B2B axes: customer acquisition in all its forms and communication.

Commercial growth

We intervene when your company needs to better structure its acquisition and commercial development. This can involve a rethinking of positioning, a more sophisticated go-to-market strategy, or the redesign of a buying journey that has become too complex.

Communication

We help your business refine its brand platform, set a consistent editorial line, create useful content, and design campaigns that advance an idea. Intended as much for your customers as for your teams, this is often where the impact is most visible.

Explorer nos services
Let's generate growth
Let's generate growth
Let's generate growth
Not sure where to start yet?
Perfect.
Take your first steps with us

References

“In 2015, after years at Pentagram and working across Copenhagen's design scene, I saw an opportunity to create something different: a practice where strategic thinking and creative execution could truly work in harmony. Not just another agency, but a place where thoughtful design could transform how businesses approach their biggest challenges.”
Sebastien Andersen
Founder & CEO

Actualités

La Botte Secrète documente son approche, partage ses réflexions et ouvre ses coulisses !

Our book

The B2B marketing bible finally exists!

We made a simple observation: if we look closely, there are few useful and structuring resources for Swiss B2B companies. But when something we need does not exist: we do it. So we wrote a book.

A real one! Thick Structured. Based on more than 150 interviews conducted with managers, marketing managers, sales managers or product managers.This book is now transmitted between peers in management committees, shared between departments, sent to new recruits.It establishes a framework, clarifies roles, and structures thinking. And above all, it allows you to start the right discussions. The book is available in bookstores!
Discover the book

An idea, a doubt, a need to be addressed? The team is available to discuss: by video, over coffee, or simply by email.

Get in touch