The Swiss B2B Growth Leader Circle
A curated group for experienced B2B leaders working on growth, pipeline and strategic accounts
The Swiss B2B Growth Leader Circle is happily brought to you by Botte Secrète.
After many B2B growth events and conferences, and while nurturing the leaders’ community born with our book “the B2Bible”, this club was born.
A platform providing small, selective sessions to exchange with peers and stay sharp in complex B2B environments.
Keeping track of how B2B companies tackle growth
The Swiss B2B Growth Leader Circle is a private group bringing together experienced B2B professionals across industrial, energy and technology.
As go-to-market, sales and marketing practices are evolving quickly, we organize small sessions focused on real topics around growth, pipeline and strategic accounts, with people facing similar challenges.
- Strategic accounts & ABM
- Pipeline & acquisition
- Go-to-market GTM
- Sales & marketing alignment
- Buying groups & decision processes
- Branding & Performance
- AI, agents, signals & evolving practices
- Martech & salestech
- Career growth & stakeholder management
No pitching. Just high-value discussions.
The Swiss B2B Growth Circle typically involves professionals in senior roles across sales, marketing or business units, evolving within companies which operate in complex, often international environments. We prioritize experienced profiles with clear ownership of commercial outcomes.
With us, you’re in good company, with leaders from companies such as EMS, Roche, Inait, Swissquote, ELCA, Salesforce, Swisscom, IMD. You will also find insights drawn from 150+ conversations with Swiss B2B leaders, gathered in our book about B2B growth : The B2Bible.
Upcoming sessions
Interested in joining the Circle or attend an event ?
Each profile is reviewed to ensure the group remains relevant and with high intent. Participants are onboarded progressively to keep discussions focused and valuable.
