Better B2B conversations, with the right people.
The Swiss B2B Growth Leader Circle
A free, curated community for experienced B2B leaders to meet peers, exchange openly and stay ahead of how B2B growth and go-to-market are evolving.
In-person & online events. Peer discussions. Original content & research.
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The Circle brings together experienced leaders across sales, marketing, business and go-to-market roles in Swiss B2B companies.
Meet peers. Exchange experiences. Discover new ideas. Discuss what is actually happening in the field.
Free to join. No pitching. Just relevant people and conversations.
Meet peers. Exchange experiences. Discover new ideas. Discuss what is actually happening in the field.
Free to join. No pitching. Just relevant people and conversations.
sneak peak
A glimpse at our latest webinars
Roche: from advanced R&D to scalable account based GTM in 2026
Go-to-market in United Arab Emirates for a Swiss scale-up
What we talk about
The questions shaping B2B growth.
The topics evolve with the market and with the questions members are facing.
Go-to-market & growth: strategy, new markets, pipeline and evolving growth models.
Sales & marketing alignment: how teams work together across increasingly complex buyer journeys.
Account Based Growth: strategic accounts, ABM, deal acceleration and customer expansion.
AI, data & GTM technology: what is actually changing, what works and what B2B teams are experimenting with.
Leadership & transformation: building teams, capabilities and organisations ready for what comes next.
Go-to-market & growth: strategy, new markets, pipeline and evolving growth models.
Sales & marketing alignment: how teams work together across increasingly complex buyer journeys.
Account Based Growth: strategic accounts, ABM, deal acceleration and customer expansion.
AI, data & GTM technology: what is actually changing, what works and what B2B teams are experimenting with.
Leadership & transformation: building teams, capabilities and organisations ready for what comes next.
Upcoming events
Join an upcoming conversation.
Join the Circle
Take part to the conversation.
The Circle is free and curated to keep the community relevant. Apply now to participate to our events.
Who is Botte Secrète ?
Your B2B Go-to-Market partner for manufacturing and technology.
We help business, commercial and marketing leaders design, build and execute modern Go-to-Market strategies that drive growth.
